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TOO MUCH FOR OUR OWN GOOD
Is it time for a change?
Dear Friends,
Imagine waking up one morning and finding out that almost everything you thought was one thing was really another. That you had been living in a bad dream for a very long time.
The frightening truth is that for many of us Americans, this nightmare is exactly what has happened or may be about to happen.
The American dream of getting and spending has, for far too many of us, become an illness from whose symptoms we suffer. We may call it “CONSUMERITIS”. What once added to our prosperity and expanded the American middle class has now become “too much of a good thing”… in fact, TOO MUCH FOR OUR OWN GOOD.
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HARRISON SHEPPARD, the principal author of this book, knows what he is talking
about and knows how to talk about it.He is an avid filmgoer who uses his knowledge of good movies to make his points in vivid and entertaining ways. Most important, he is a man of practical experience and learning with profound and broad insights into how our culture of buying and selling has become too much for our own good.
Harrison is a San Francisco lawyer, born in Philadelphia in 1939, with nearly 40 years experience in government, private law practice, and business, and has been active in public affairs at the local, national, and international levels. He is deeply concerned about the future of his grandchildren's health, happiness and economic well-being, their civil liberties, and their security. He has translated his concerns into a book and a training program that can help adults free themselves from the materialist addictions of consumeritis and bring greater self-awareness and fulfillment to their lives as persons and citizens rather than consumers
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We think we are living “the American dream” of personal liberty (freedom of choice) and prosperity, but many of us are waking up to find ourselves in a kind of prison, overburdened by economic distress from our credit card and other consumer debt.
More Americans are now declaring bankruptcy every year than are graduating from college.
We have pursued a dream of unlimited material happiness, and we are beginning to wake up to its treachery. No wonder that many of us are asking ourselves “What has gone wrong?”
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“Consumer society as we know it today is largely an American invention. It was the United States which pioneered the mass production of consumer goods and the techniques of mass marketing that gave rise to the age of the automobile. These great transformations lifted the average American family from the hardship and poverty of the early nineteenth century to the affluence of the late twentieth. They popularised capitalism and reconciled it with democracy. The pattern of social change they established has been followed, to a greater or a lesser degree, by all the economically advanced nations.”
Too Much For Our Own Good Review by Paul Addison
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“We are nearing a last chance to save the world's body and this nation's soul from the epidemic spread of CONSUMERITIS. Anyone concerned with the wellbeing of our children and grandchildren will welcome and want to share this important book. May it create a national tipping point!”
Dr. Richard Freis,
Millsaps College
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Why is it so important — in fact, urgent — that you make a shift in your life away from this treacherous dream?
Consider these facts:
Both government and private debt are now at unprecedented levels. They are placing our economic futures in serious jeopardy. The need for us to shift the patterns of our spending is made even more evident by the state of the U.S. economy as whole, and its potential consequences to us as individuals:
In 1981, Americans, on average, saved 14% of their disposable income. From 1970 to 1984, Americans saved about 10% of their income on average; now they save less than 0%
If the U.S. government continues to conduct business as usual over the next few decades, a national debt that is already $8.5 trillion could reach $46 trillion or more. The interest payments alone on this debt could equal the amount of all taxes presently collected by the U.S. government (Associated Press, October 29, 2006).
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If China or Japan called the debt that the U.S. government owes to them, the economic consequences would be far worse than the Great Depression of the 1930’s.
The Congressional Budget Office projects that by 2030 Medicare payments alone will consumer nearly one quarter of the U.S. budget.
Yet so what if the government is outspending itself? As long as we can continue our own consumer spending, won’t that buy us the happiness we are seeking?
Sorry, I know we have virtually been hypnotized to believe this, but it’s not true. All available research demonstrates that the answer to this question is a resounding NO!
By the time an American is 20 years old, he or she has been exposed to more than a million commercial messages. The chief idea advertising promotes is that by buying an advertised product or service, you will fulfill your dreams. This misleading idea communicated by commercial advertising is repeated overwhelmingly more often than any idea we receive from any other source and has created the false dreams from which we must awake.
Volumes of careful scientific research proves there is a consistent negative correlation between the degree of a person’s materialism and his or her sense of well-being. In layman’s language, this means that after a certain point, the more materialist a person’s life is, the less happy he or she reports himself or herself to be. This is the unanimous finding of every scientific study researching the question.
This is part of the nightmare from which we need to wake up: CONSUMERITIS
There are more shopping malls in the U.S. than high schools or churches, synagogues, and temples.
On average, parents are spending four to ten times more hours shopping than with their children.
Financial pressures are the leading factor contributing to divorce.
Commercial advertising has been directly implicated in an alarming increase in childhood obesity and diabetes, depression, juvenile delinquency, homicide, and suicide.
Students are dropping out of college because they cannot pay their credit card debt.
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“I have had the opportunity to read a number of incarnations of Too Much for Our Own Good, which has allowed me to think anew and ultimately to act anew; to consider my role individually as a member of society, but also my role in this privileged position of being Mayor of San Francisco and trying to set a tone and tenor about what is going right with this country, and also what is going wrong with this country and around the world we are trying to build.”
“I have a core construct reflected eloquently throughout Too Much For Our Own Good: that we are all in this together. The Bible teaches us that we are many parts of one body… At the end of the day, that’s the spirit of what this book is trying to advance. We truly have this common humanity, and we have a collective obligation to one another. That’s what the issue of over-consumption is about: I’ve got mine, I win, but my neighbor is losing.”
“You cannot win when your neighbor is losing.”
The Hon. Gavin Newsom,
Mayor of San Francisco
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BUT WHAT CAN WE DO?
Concerned with how to protect our own families, I and my co-author, Alex Aris, set out to look this threat directly in the face, understand it, and develop a plan to beat it! Then to share what we found out with other families and individuals like us we wrote a book, a book titled Too Much for Our Own Good.
Too Much for Our Own Good was written to help free you and free those of the next generations from the false dream---incessantly promoted by commercial advertising---that acquiring additional possessions is more vital to your happiness than family, friends, community, or financial security.
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Too Much For Our Own Good provides us with an example of how
consumerism is the major precursor to Global Warming.
Increased production of everything from steel to carpet
around the world is straining the global system of
commodities and pushing manufacturing in all sectors to
overlook environmental issues.
I am convinced that if Global Warming is
real and that humans are in large part responsible for
increased warming, it is consumption where the leverage is
in the future.
It won't be easy, nor simple to move the
world from a consumption model to an ecological one because
we have wrapped up our happiness in the consumption of more
and more.
Yet, I'm committed to doing everything we
can to help people make the transition from consumption to
joy without more as quickly as we can without destroying our
economies.
The time to act is now.

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Mike R. Jay, President |
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Global Coach Foundation, Inc. |
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Non-profit Commitment to
Simplicity |
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Too Much for Our Own Good intends to take off the
blinders put over our eyes by easy credit and its collaborator,
commercial advertising. It reminds you of what you certainly know, that
family, friends, community, and financial security are vastly more
important than more possessions.
This
may be the most important book you read you will ever read!
If you are a person of at least ordinary income and average means, reading Too Much for Our Own Good can help you put your financial
security on a firm foundation and also make you richer in more important
ways.
It can
help you get back what the American culture of buying and selling has
taken from you by showing you how to:
Rise above the sea of commercialism that surrounds you every waking hour
and urges you to buy, buy, buy, and
spend, spend, spend---whether or not you can afford it.
Understand how the culture of buying and selling has been pushing you
off the path of authentic happiness.
Discover what the "pursuit of happiness" really is for you as an
individual, and how it is within your own power to return to that
pursuit.
Become a happier, more secure, and more fulfilled person.
You owe
it to yourself, your children and grandchildren, friends, community, and
the nation to vote for financial sanity and read and share with others
Too Much for Our Own Good. Don’t put it off. Do it now by clicking this link:
Given its potential rewards, buying Too Much for Your Own Good would decidedly not be too much for your own good.
Turn the nightmare of false dreams into a true vision and
pursuit of your own authentic happiness.
Here's how to order right now!

In the
interest of bringing joy back into your life without consumption,
Harrison
J. Sheppard
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P.S. We won't say we
told you so...but we did!
If you’ve been following the
financial news at all over the past two or three months, you
will have noticed an accelerating concern —which is now
international and assuming proportions dislocating the stock
market— about the increased rate of mortgage foreclosures,
mainly in the “sub-prime” market, but now spreading to more
conventional loans —the probability of which TMFOOG
predicted in its economics chapter before the problem
became evident to financial markets and the general public! |
TMFOOG
Author, Harrison
Sheppard, is a nationally known lawyer, author and public speaker.
After more than twenty years of practicing law for the U.S.
Government, and three years of practice with a San Francisco law firm,
Harrison opened his own San Francisco practice in 1991, convinced formal
legal procedures usually involve much more time, cost, and stress to law
clients than is necessary to resolve a client's problems and obtain a
fair outcome for him, her, or it.
He therefore focuses his legal services on identifying the core
problems that have led to a client's situation, and seeks to resolve
those problems, as much as possible, without the costs and stresses of
court proceedings.
For small businesses, he also provides the kind of legal counseling,
negotiating, and contract drafting services that are most likely to
avoid unnecessary legal problems with customers, suppliers, and other
third parties, and resolve such problems efficiently if they do arise.
He also has extensive experience negotiating with insurance companies to
satisfy a client's claims expeditiously.
He is not a typical kind of lawyer, and Harrison Sheppard Law
&Conflict Resolution is not a typical law practice. Harrison aims to
help clients solve their problems, remedy their situations, resolve
their disputes, and find peaceful solutions to the matters they bring to
him, not just fight a case. You can learn more about Harrison and listen
to his interview
here.
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